Cadernos de Saúde Pública
On-line version ISSN 1678-4464
ARTMANN, Elizabeth; AZEVEDO, Creuza da Silva and SA, Marilene de Castilho. Applicability of the strategic planning approach to local health organizations. Cad. Saúde Pública [online]. 1997, vol.13, n.4, pp. 723-740. ISSN 1678-4464. http://dx.doi.org/10.1590/S0102-311X1997000400015.
This paper presents the preliminary results from a study on the limits and possibilities of the strategic planning approach for local health organizations. A comparative analysis is developed between two experiences concerning the application of the strategic situational planning method (PES method) in the management of a health center and hospital. Questions include the following: difficulties with the use of the category actor in local health organizations; possibility of drafting a collective project based on the multiple rationalities existing in such organizations; possibility of improving communications processes with the use of the PES method; difficulties related to organizational culture; and low levels of responsibility, as well as difficulties pertaining to the method's complexity and the possibility of simplifying it, maintaining strategic situational analysis and improving organizations' managerial capacity.
Keywords : Health Planning; Strategic Planning; Public Health.